If you’re not making money from your blog, it may not be
I will be
Most bloggers aren’t making money.
But it’s not because there is something wrong with them.
It’s because they’re not doing the precise things that will help them make money.
Are you making the following mistakes? If so, they may be the reason you’re not making money from your blog.
Mistake #1. You focus on yourself and
aren’t focused enough on your audience
I hate to break it to you, but people don’t care about you.
They care about solving their personal problems. The more you help your readers with what they care about, the more they’ll stick around and recommend your blog to others.
But most bloggers don’t focus on their audience. They focus on themselves.
They write about what they had for breakfast. They write about their dog’s birthday. No one cares about that other than them. (And maybe their dog.)
Stop doing that and you’ll already be ready to making money from your blog.
Want to know even more? Click on the button below to download your free infographic on “The 5 Ways To Monetize Your Blog”
2. You aren’t getting to know your audience well enough
On a similar note, if you’re not making money from your blog, you’re probably not doing enough to get to know your audience well.
Here are 2 ways to get to know your readers better:
- If you’re a coach, listen to what your clients tell you. Write their common struggles and use them as blog post ideas.
- When someone signs up for your email list, send them a welcome email asking them to share their biggest struggle with you.
I ask the “What’s your greatest struggle” question in my welcome email, and I get dozens of responses every week.
Because of that, I have a long list of ways to help future bloggers (and I have a regular stream of people who
- Have trouble starting a blog
- Don’t know what to write about
- Don’t know how to make money from their blog
- Need expert support
Once you know what your readers struggle with, you will know what to blog about and
3. You aren’t getting adequate traffic
It’s fine to know what your readers care about, but if they’re not seeing your blog, they won’t be able to purchase from you.
Numerous bloggers think they have to become SEO experts
I teach my clients how to use blogger outreach
1. Do roundup posts
Come up with a tempting question and then send it to 20 or more bloggers in your niche. Then create a post compiling all the answers you receive.
2. Write high-quality guest posts for influential bloggers in your niche
One of the best ways to get more readers is to guest post for other blogs. In fact, I suggest that when you
Once you’ve developed relationships with other bloggers by doing
You need to do your homework on their blog to know if they accept guest posts or not. If they do, most bloggers include a page on what they are looking for from guest posters.
A winning guest post can bring in hundreds of new readers (and eligible buyers).
Want to learn more about how to get traffic to your blog? Read this post.
4. You don’t have a process for converting blog visitors to customers.
It’s one thing to have a popular blog, and quite another to have a blog that
When you join my Profitable Blogging Simplified group coaching program, you’ll learn my in-depth process for creating a sales pipeline that really works, but for now, here’s a breakdown of the process that transforms readers into buyers.
Awareness (I.e. Traffic)
To create brand awareness, you need
The next step is creating
Once they sign up for your list, you should be able to lead readers to a sale by writing a series of well-crafted emails that get them motivated in your product. (
I recommend LeadPages for growing your email list. Click here to check it out.
5. You’re assuming that you need a huge list
in order to make money from your blog.
Is it easier to make money if you have a large list? Yes, it is.
Is it impossible to make money if you don’t have a list? Absolutely not.
Even if you don’t have an email list at all, you can still make money by creating Facebook ads to your lead magnet, and then sending new leads a well-prepared email series.
You can also create a personal Sales Invitation to a small group of readers who you know
If you offer a product for $97, all you need is 10 customers to make your first 1K with your blog.
Wrapping It Up
- You’re writing about yourself too much
- You don’t know your audience well enough
- You aren’t getting adequate traffic
- You don’t have
an persuasivesales pipeline set up
- You’re getting in your own way by assuming you need a large list to make money
Want to know more? Click on the button below to download your free infographic on “The 5 Ways To Monetize Your Blog”
What are you doing to monetize your blog? Share with me in the comments!