The Best Way To Make Money Online

Trying to sell your product or service is a kind of terrifying when you are a beginning blogger.

You’ve put your offer for sale on your website. Maybe on your Work With Me page or perhaps even a sales page on your menu bar.

But…

You have sold none – none at all. You’ve put your hopes and dreams into that offer and are left with nothing to show for it.

There has to be a better way…

What if there were a reliable system to help you sell your offers every single time?

That system is a little-used method that cranks up your sales…

…and is Preselling

Why is it that some products take off and some just wither away and die on the vine?

Believe it or not, it has less to do with how you sell and more to do with what happens before your reader gets to the Work With Me page or the sales page. It is preselling your product or service.

Preselling is simply setting the stage for selling and it starts with creating anticipation for your offer. You are priming the pump with potential customers and increase the chances of them buying from you.

The Best Way To Presell?

Just ask some people in your audience to pre-order your product based on your idea alone. And aim to get 2-5 pre-orders for your offer.

Why?

Because if you can get 2-5 pre-orders for a product, service or course that doesn’t exist yet, you know you can sell it to dozens or even hundreds of customers or clients once you have created it.

We use this exact method to create a Pocket Launch™ (a tiny launch to make sure your idea will sell) for my Profitable Blogging Simplified clients.

67 thoughts on “The Best Way To Make Money Online”

  1. Hi, Ryan,

    You are so right – you create such a buzz with your eBooks by sending out the covers! It intrigued me enough to buy two of them over the last two months.

    I watch two TV shows this season that I love but I haven't tried Sons of Anarchy. I'm hooked on Scandal and How To Get Away With Murder on Thursday nights. They do this thing where one of the stars count down "1,2,3" before each show and you start saying it with them 🙂

    Enjoy Bali!
    Sue

  2. Hi Sue,

    I love the way you have given good free value about the topic, and then go for the presell. That IS content marketing 101, and it displays that you really know what you are talking about.

    There is no doubt that your course will be helping bloggers sky rocket their business.

    Thanks for always sharing good content and leading the way.

    Tor

    P.S. You should also check out the TV show “The Suits” – the show is very good and the teaser for the next episode is always amazing.
    Tor Refsland recently posted The SMART Goal Definition (And Why You Should Care)?My Profile

    • Thanks, Tor, on the content marketing compliment!

      I also watch "Suits" – its very good and I love the admin assistant, Donna. She is sassy 🙂

      Sue

  3. Hey Sue,

    Great pointers you're sharing with this blueprint!

    I haven't created my first product yet (I'm still a ways away), but I know preselling will be a big part of my promotion plan once I do. Thankfully, there are a lot of great examples I can follow online. Examples from bloggers who have seemingly perfected the art of preselling! 🙂

    Thanks again, Sue. Hope your weekend is a great one.

    -Kevin
    Kevin Duncan recently posted The Horrors of Repetitiveness (Or, Do All Your Posts Sound The Same?)My Profile

    • Hi, Nathan,

      I believe that is the best way to start your business – offer services. It's faster right out of the gate!

      Thanks for commenting,
      Sue

  4. Content is and will always be the king, but the basic distribution of content has evolved making it a necessity to adapt and adjust with the advancement of social media and other means of content distribution.

  5. Thank you very much. There is no doubt that your course will be helping bloggers sky rocket their business. I love it 🙂 🙂 🙂

  6. Ah, the art of the presell. It's an art no matter which way you swing it.

    I presold during my last course launch and built a pre launch email list.

    Using both of those together gave me the confidence to build the product and eventually turned into a successful launch.

    Thanks for the reminder.

  7. Hi Sue,

    First of all thank you very much for this wonderful piece of advice.

    You're absolutely correct, Pre-Sale always work. I use it whenever

    I create an in-depth piece of content or I write a review about a product.

    I send an email in advance to my list informing them that I am working on something awesome.

    I send another email just one day before publishing the post, informing them that the article will be live tomorrow and finally send the email when I publish the article.

    This way I manage to create some curiosity among the followers and when I publish the content, It gets enough shares and comments on the very first day itself.
    Tauseef recently posted Godaddy $1 Hosting With Free Domain Coupon (Only Applicable To Economy Hosting Plan)My Profile

  8. Hi Sue,

    This is definitely great advice and one that I will be using when I create a product. Right now I offer services on my blog. I find that offering services before creating a product is the easiest way for me to get started.

    Once I create an actual product though and grow my email list, I'll definitely be using the presell method.

    There's nothing worse than creating a product that doesn't sell after you've put all the hard work into it. At least if you presell 2-5 before you actually create it, then you know you can sell more because there's a demand.

    Thanks for sharing these tips, have a great day 🙂

    Susan

    • Love that you started with services, Susan. By far the easiest way to start making money online.

      Preselling works great for products and courses, as you say. Spot on!

      Thanks for your comment.
      Sue

  9. Hey there Sue!

    I really liked how you explained the benefits of it so well, in particular: "Because if you are able to get 2-5 pre-orders for a product, service or course that doesn’t exist yet, you know you can sell it to dozens or even hundreds of customers or clients once you have created it."

    Awesome content as usual, you really taught me something new. In the future if I ever decide to create a product, i'll definitely try this presell method out!
    George C recently posted WeChat vs Baidu? WeChat Launches New Mobile Search DepartmentMy Profile

  10. Great post Sue,

    Making money on the internet is relatively easy once you know how to connect the dots. Obviously, the best way to make money on the internet is by creating and selling your own products/services, however, this way of monetization is not newbie friendly as you rightly said, and that is where your course comes in handy.

    Coming to pre-selling, that’s actually the best way to launch any product/course because it will enable you to get first-hand feedback on the product before finally launching it to ensure you’re not going to create a product that will only be used by you and your family members.

    Thanks for sharing Sue

  11. Hey Sue,

    Best online money making guide mam, appreciate it. 🙂

    You have covered very well on the topic of preselling and the best of presell. As it is considered by the people, presell products are normally cheap and in this way they are attracted towards the product and you get more benefit of it.

    Also, to earn more, building a blog may be the best choice. Even investing less money on blog, can be earned more money from blogging. So, it's also a best way to earn money online and I highly agree with you. You ways indeed work well. Thank you mam.

    – Ravi.
    Ravi Roshan Jaiswal recently posted 13 Content Marketing Strategies Suitable For Even the Smallest BudgetMy Profile

  12. I have recently been consuming stuff on sales…

    …It so happened that some months ago, I got inspired to write a book for bloggers who I perceive are making silly blogging mistakes. I wrote the book, published it on Amazon and that was it…no real sales since then. It's just lying on my book archive without making no dime. Sad, right?

    And now, I am thinking of writing another book but I am darn afraid to even start because I am thinking it might end up like the first and I am not about to expend my energy on working on something that wouldn't fly.

    So a friend from Facebook spoke about just the same thing you have mentioned here – preselling. Really, how does this work? Just sharing my book cover and slapping across social networks words about the book, the process of writing and the likes? Is that it?

    I would appreciate, Sue, if you could just explain it to me here.

    Thanks. 🙂

    Anil

    • Start by asking questions in Facebook groups, to your email list and Twitter followers – what are they worried about, what are their current challenges, what frustrates them? Get those ideas down and you'll have a great topic for a book, Anil.

      If you want, you can run covers past them also down the road. But find out their issues first.

      Hope this helps,
      Sue

  13. The Pre-Sell idea is truly gold, Sue. How important it is to really get to know what people really want before you spend all the time and effort to create the product/service. One of my clients did just that — ask people — and filled his first online program, including 3 VIP's, for a total of 7 new clients that week. (But it wasn't just because of the work he did that week — he did the PRE-work, the Pre-Sell, which seeded his success.) I love the term you've coined — Pocket Launch™ — around that!

    • LOVE that story, JoAnne – it happens over and over with pre-selling.

      Thanks for stopping by to read and comment!
      Sue

  14. Great post! Really insightful. I have not monetized by blog in any way, I didn’t even know where to begin. but you’ve given some helpful tips

  15. hey Sue,

    Great pointers you’re sharing with this blueprint!

    I haven’t created my first product yet (I’m still a ways away), but I know preselling will be a big part of my promotion plan once I do. Thankfully, there are a lot of great examples I can follow online. Examples from bloggers who have seemingly perfected the art of preselling! ?

    Thanks again, Sue. Hope your weekend is a great one.

    Aporup

  16. For me online teaching has been the most successful method to earn money. Maybe it's because I am good at teaching but I have been able to earn more through it then my whole teaching career at colleges.

  17. "Less to do with how you sell and more to do with what happens before your reader gets to the sales page." I think a good example for this is providing product reviews to create more excitement and anticipation to the customer. Paired with blogging, it will definitely make a good earn. Thanks for the share Sue! Nice read!
    Nancy Bryant recently posted Portable Standing DeskMy Profile

  18. I hope when you say pre-order you mean "actually send you money for the product in advance". Because people who say they would order a product when you release it eventually tend to be pretty flaky. Like 99% flaky. You can't just get the "yes I'd order that", you need the "yes I would order that, and here's my money to prove it".

  19. Hi Sue, this is something I've been searching for. I love this post because of the way you laid it out. I totally agreed with you… selling anything be it affiliate products, your own products, preselling is the way to go.

    For any aspiring blog artist or someone who just wants to make money online working from home would highly find this post very useful. In addition, using the concept of preselling in promoting affiliate is also great.

    Hope you wouldn't if I can link to this post in one of my post? Once again thank you for this post… because its a refresher.
    Wilson recently posted Here Are 5 Ways To Make Money Online FastMy Profile

  20. Hello !

    Awesome Post – Appreciate the way you presented the how to make money online – recently i started the blog about how to make passive income in affiliate marketing, cpa marketing and when i saw your post its give me more boost to do something more.

  21. Great post Sue,
    May have been searching for a long time about making money online. I read this post and I understood better about making money online. Now I can start this now.
    Thank Sue

  22. I don't have my product yet, but as an affiliate marketer I know that good preselling is the key to success. Affiliate marketing is the perfect example of preselling, as you are warming up people before sending them to vendor's sales page.

    Great way to presell your own product is to offer free trial, or to create a video that will show people the benefits of buying your product. Not being too pushy with selling is also important factor.

    Show the world benefits of your product and let them decide for themselves.

  23. I did a lot of research on this topic and most of the time when you reach the final step everything seems to be not working. Thank you, Sue, to this post the idea of preselling is great.

  24. Hi sue ,

    You have written a fantastic blog post earnings can also be done from affiliate marketing through amazon and Various platforms are there.

    Thanks

    Shubham

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