Everyone with a blog desires to increase their blogging income. I can understand that standpoint because we are now beginning to treat blogging as a real business.
That simply means we want to make more money blogging.
There is info everywhere on the net giving us information on this topic. Try to run a search on Google. Your results will be filled with blog posts, articles, YouTube videos, etc. But most are saying the same things.
If you’ve been in the industry and reading up, you are not going to see a new tip that will blow your mind.
Yes I know we can’t re-invent the wheel. But a lot of things have changed. So we need some tweaks to make a massive difference in the business.
What’s hard these days?
That’s just it. Everyone is targeting that single searcher who wants to get something through Google. Large firms and corporations are bidding high and spending unbelievable sums on SEO to dominate top positions on search result pages. This relegates us to the most unwanted positions.
But after all, we still get some readers from these search engines, social media, email lists, direct referrals, etc.
We can do the same things differently to turn these new and repeat visitors into customers.
Wheels were never re-invented
I agree wheels have not been reinvented. They have simply evolved. They have been given more performance.
That’s about the same thing with making money online. Most of the methods we read everywhere have been there since the Internet started. But we want to stand out and get more results. We want to do things differently.
How to increase blogging income
There are many ways bloggers can generate income with their blogs. As a matter of fact, I have written about 15 ways bloggers make money. We are going to pick some of these, add some more juice and watch as the results come rushing.
1) Affiliate Marketing
Ghrrrrrreh, this one again!
I know what’s on your mind. I know you've tried affiliate marketing before. You got little or near zero results.
Here is something even more annoying:
You see some bloggers showcasing their income reports with affiliate marketing taking the lead.
You’ve done your best but no good, right?
But trust me, if you start doing affiliate marketing differently, you will start seeing results.
If you keep doing the same things you did yesterday, you will keep getting the same results as yesterday.”
Affiliate marketing is simply promoting the products/services of other companies and getting paid a commission. How do you do this differently?
But here is what’s commonly done:
- Sign up for affiliate marketing platforms
- Grab banners and hang them on your blog (sidebar or content area)
- Do affiliate product review posts
- Send emails to your subscribers with affiliate links
- Add affiliate links to random articles
These are traditional methods and yes, they produce results.
But let’s add a tweak to them.
a) Affiliate product review – Doing it differently
I have generated (and am still generating) income with this method. You simply pick an affiliate product, write about it on your blog, highlighting its features and uses with the hope to convert readers to buyers.
Of course, you may get sales. But here are things to do in order to make the difference:
- Grab a copy of the product – Some product developers will be glad to give you a free review copy. On the contrary, you should purchase a copy.
- Use the product and gain some experience – That’s the best way to possess convincing materials to psychologically get your readers to buy a product.
- Share your results with your readers – Human beings are programmed to emulate what works for others. If you use the product and get some good results, that’s a strong sales factor.
- Teach your readers the how – Do multiple blog posts, showing your readers how you got the results. Show them the various steps and tricks. Teach them to get the same results.
Trust me, this will work. You will increase your blogging income as many of your readers start wanting to be as successful as you.
b) Problem-solving and new technologies
Here is something that’s really getting hot.
Do you have a problem that’s being faced by your readers? That’s a big money-making opportunity.
If you are blogging in the health sector, you may want to do a blog post on how to cure a yeast infection at home.
If well targeted, 2% or more of your readers will prefer some over-the-counter products. That’s where affiliate marketing comes in.
Another good example of computer technology:
I know a couple of computer tech bloggers. If you are one of them, this is going to work well for you.
If you know of a virus that’s threatening, do a blog post on how to manually dig into the computer registry and get rid of this virus. At the same time, recommend an antivirus that will clean their system with the click of the mouse button.
The simple truth is that not everyone reading your post will try the registry tricky solution. They are simply going to download your recommended software and you’ll make sales.
How about new tech?
New technologies come up every day and some of these allow us to make money with affiliate marketing.
What you should do is provide content to educate your readers on the new technology. Often, some of these tech developments come with software to power them. With an affiliate program, that’s a way for you to make massive earnings.
2) List building differently
“The money,” they say “is in the list” and that’s true.
Besides the money, there is traffic. Each time I mail my list, there is a spike in my traffic and I just love it.
But how do you do the list building differently?
Use Content Upgrades.
But what are they?
These are lead magnets created specifically for particular blog posts. This makes list created with this strategy very targeted.
Because you tap into a community of readers who are targeted to a particular subject treated in the blog post.
Content Upgrade is based on the Zeigarnik Effect, which states those who start are more likely to finish the process.
Unlike pop-up sign-up forms that are triggered without readers’ consent, the content upgrade comes up when a user clicks on the link or an image.
Sue has written a post series on list building. Check out her blog post on content upgrades.
3 ) Sponsored Reviews
In affiliate product review posts, you write about products and link to them to your affiliate links. On the other hand, you can get outright payment from product owners to review their products. This is called a ‘Sponsored Review’
In some cases, product owners allow you to use your affiliate links. But that won’t be the case if they want some link juice from your blog.
How much money you make per sponsored article depends on a couple of factors:
- The product reviewed
- Your blog popularity
- Your traffic source
- Your site’s domain authority
- Your power to bargain
- Your brand
But you can do sponsored posts differently to earn more income from it.
Offer a package to your advertisers. Add something to the sponsored article to make it irresistible. Here is what I’m thinking:
Sponsored Posts plus banner space.
Selling banner space is another way to make money from your blog. You can sell space on sidebars, below, within or above post content.
But if you combine the charm of sponsored posts with banner space, you make your advertisers love it.
For each advertiser that pays you X amount for a sponsored post, you offer a banner space as a bonus for 30 days.
How about that?
These are pretty effective ways to increase blogging income. Do what others do but differently and your results will be different as well.
Let me know what you think in the comment box. I will be here to interact.
Enstine Muki is a certified cryptocurrency expert, problogger and serial entrepreneur.