Blogging's a brilliant way to spread your ideas, set up a new business, place yourself as an expert or launch a new career. But many people who'd like to start a blog don't because they think blogging's too hard and technical, or they're not confident with computers and the Internet.
So I've written a book called Successful Blogging in 12 Simple Steps specially for those people. Blogging's not just for techxperts – we need bloggers from all walks of life with diverse opinions and interests. We need blogs by creative people and anyone who's willing to share their ideas. I'd love to see anyone who's scared by the technical side of blogging give it a go. I love helping people who've already got a blog but aren't finding it effective learn how to design and write their blog so it does get results.
I also want to help more small business owners start blogging – it's helped me grow my business and win new clients and I'd like other small business owners to experience that too. It's hard to think of a business that won't benefit from a good blog , anyone from accountants to zebra trainers should give it a go.
My web design business Mucho has set up blogs for a range of businesses including an African safari company, a hip hop dance school, a local classic cruise boat (check it out to see stunning photos of Noosa where I live), an eco-store and a boutique New Zealand real estate agency.
All these business owners are pioneers who bravely tried incorporating a blog into their company website and are now finding out for themselves that blogging really is an excellent marketing tool and a great way to grow a business. Blogging is the perfect way to make your company stand out from the crowd and an easy, low-cost way to keep in touch with existing and future clients.
Successful Blogging Tips
Blogging's really not that hard either. People just think it is, partly because there's so much information about blogging online that it's overwhelming, but also because a lot of the advice is contradictory so new bloggers get confused.
Successful Blogging in 12 Simple Steps is designed to simplify the blogging process and get people started as quickly as possible, while also making sure your blog is well planned so you don't make mistakes and have to start over again. I made a lot of mistakes when I started blogging, and although I have an MA in Design for Interactive Media and 15 years experience designing and writing for the Internet, I learnt a lot about blogging by trial and error. This is the book I wish I'd had when I started blogging. It covers everything from planning and writing your blog to promoting it.
The book (it's an eBook) has been edited to within an inch of its life and two graphic designers have worked on the branding, layout and cover. It's also available as an audio book for when you'd prefer to listen to it.
Successful Blogging Book Launch Offer 35% Off
Sorry, the launch offer has ended now but Successful Blogging in 12 Simple Steps offers excellent value for money for anyone who's serious about blogging, small business marketing, social media marketing or setting up a platform for themselves.
Find out about the affiliate program here.
This is a big deal and I'm excited. I want to sell 10,000 copies of this book and I'm going for it.
To celebrate I'm having an online launch party today (Thursday evening in the US, Friday in Australia) and I'll be live streaming on video. I'd love to see you there and answer any questions you have about blogging, life, travel or anything you care about. I'm blessed with some of the most intelligent, thoughtful and devoted readers on the Internet and I can't wait to hang out with you in real-time.
I'd like to hold regular web parties (some people call them webinars) because I think they're a great way to build our community, share our knowledge and get to know each other. I hope you can make it to the book launch party but if not and you'd like to come to another live event leave me a comment telling me what time would be best for you and what time zone you live in.
Update – Sorry, the party's been and gone but if you want me to do another just say when and I will. We had fun:)
To get you in the mood here are some fun party pics taken during the BlogWorld “conference” in Las Vegas:
What else can I do to help launch this book into the stratosphere? I'd love to get your ideas – the more crazy and outlandish the better. I won't promise to run with them but I'd love to hear them.
PS. Please help by telling people about my book in person, by email or by tweeting or sharing it on Facebook. Use your own words or copy and paste this message if you're in a hurry – NEW BOOK I Successful Blogging in 12 Simple Steps – http://successfulblogging.com