Are You Guilty of Ego-based Blogging?

You may have noticed that I’ve slowed down with updates to Successful Blogging recently. Partly because I have a lot of client work to do but also because I’ve suffered from depression so I’m using any free time to nurture and learn about myself. Not forgetting going to see a shrink which is probably overdue by several decades.

It’s hard to know when and how to tell people the truth about yourself  but this is my truth and, although it’s not pretty, it’s okay. I’m might be depressed but you’d never know if you hadn’t read it here. I’m still writing daily, haven’t missed a week in my 52 Exercises Quest over on Get In the Hot Spot and love talking to people.

It’s just that my mood is low so I’m working on making changes and laughing more. I’m seeing results too and firmly believe laughing at my own jokes is a great start.

Fortunately I’ve got to the point where I don’t need to publish blog posts weekly or even bi-weekly and I don’t feel the pressure to constantly promote my business because it’s going well after the years I’ve invested in it.

Even when I stop blogging for months I still get strong traffic here. I still get inquiries for web and blog design work or blog consultations and Successful Blogging in 12 Simple Steps still sells in Kindle and print.

It’s a good place to be because although I’m working less on marketing my business we can still feed the family. Which is important. The first-born Candy kid just turned 15 and has joined the 6 foot 2″ club with his dad although I don’t think he’ll be stopping there.

Still, as I take time to reflect on life, I’m thinking that I should probably have done less earlier and that there have been times when I’ve written and published blog posts not just to help my readers or grow my business but because blogging has been a way to make myself feel good.

I confess there have been times when I used blogging more as a way to feed my ego than to feed my family. In particular I’m addicted to getting reader feedback in the form of blog comments, to post shares on Twitter or other social media platforms comments and to my blog analytics which naturally get a boost when a new post is published.

At times my self-worth has been tied to those statistics and concerns about if my blogs are ranking or tanking.

But the truth is it doesn’t matter how often you update your blog as long as your blog is fueled by the original passion which created it and as long as you’re blogging because you genuinely love and want to help your ideal readers, not because you’re low on self-love and need a little ego boost.

So today I leave you with two thoughts. It’s okay to slow down and when you blog do it to feed your soul, your business or your family. Don’t blog to fuel your ego no matter how much it needs a boost.

Thank You Dear Readers and Clients

I know there’s a lot of online marketing advice out there and I thank you for reading and supporting Successful Blogging. Thank you especially to all the beautiful people who have hired me in the past and are working with me right now. You know who you are. It’s a pleasure to work with you and I’m excited about helping you take your business to the next level.

Blogging is an amazing journey which has enriched my life in many ways and I’m still very much here with you cheering you on as your journey unfolds. If you have any questions about blogging or blog design or need help with specific problems just send me an email.

Keep blogging and keep it real until next time.

x Annabel

Has your ego ever got in the way of your blog, business or life?

About Annabel

Comments

  1. soubhik says

    it seems you are getting the fruits that you sowed yesterday. :)
    i am still in the begin-sowing phase of my blogging career :(

  2. says

    Annabel, thanks for sharing where you are at. It can be hard to open up and also self-reflect on your life journey so far.

    Also, I wish to express my thanks as I read the majority of the material you publish on Successful Blogging and have fund it to be really valuable to assist me to develop my blog further. And I am sure I am only one of many who will express the same sentiments.

    I wish you all the best to find a new balance in your life, and it is great that you have built your business to a point where it is resilient so you can take some time away from it.

  3. Dar says

    Annabel, just a quick YAY! to you for taking care of yourself, for your honesty, for laughing, for learning new things to help you care for yourself. It’s a journey. Be well!

  4. says

    Great post. Made me think. I don’t believe I blog for ego, but when I’m late with a post, (like right now), I feel I’m letting my readers down. It’s the community that keeps me going. I have a feeling it’s a lot like that for you, too.
    xob

    • says

      Hi Barbara,

      That’s a great point. Getting comments is so much more than an ego boost. I love the conversations we have here and the community. That’s definitely a healthy side of blogging :)

  5. says

    I’m just starting in the ‘Blog Universe’ and admit the same positives you have about reading comments, statistics, and feedback from readers. Sure it helps the ego – but its better than the other ‘dumb’ ways people do it!
    What I’m enjoying about the Blog world is the stimulating thinking that goes with it. When you have lots of interests, knowledge to share and want to learn how /what others think – Blogs are great – and free!
    I have found that blogging has filled a ‘intellectual stimulus’ gap – that many suffer from when they talk to the exact same people day after day. You meet people who share themselves – their concerns – attitudes -knowledge and the exchange keeps me on the ball and away from depression, boredom or both!
    It’s brain exercise as much as an ego massage!
    I enjoy your posts – and learning and benefitting from each one – thanks for sharing!

    • says

      Hi Karen,

      There are so many positives to blogging and thank you for mentioning them here. That’s why I love it too.

      It really helps me connect with like-minded people and a community I can’t find so easily in my local neighborhood and that sense of belonging in a blogging community is a great thing.

  6. says

    Hay there, Loving your honesty and what a journey you have been on. I think one of the nicest surprises about blogging is that readers are so much more than an upward swing in analytics, they are genuine people, who genuinely care and would much rather you had some reflection time and took care of your soul than kept posting away. I love how a steady stream of readers on our site genuinely care about the ups and downs and the flow of our lives… You are incredibly tenacious and I wish you well as you search for your balance.

  7. says

    Annabel, blogging should be a way to make us feel good. I don’t think there’s anything wrong with that, but I understand your point. So much of the blogosphere encourages comparing and not-enoughness. I stopped following the top-blogging clique years ago because of that.

    Good on you for taking care of yourself. On a personal note, I’d also encourage you to get a physical. I was recently diagnosed with early chronic kidney disease and it felt like depression, among other things. Sometimes there’s a feedback loop between the emotional and physical.

    I’ve always admired you incredibly!

    • says

      Hi Debra,

      Gosh I hope you are well. Maybe I should get more physical checks. I thought I had early menopause and in a strange way would love to pin this on something other than just mind tricks.

      Please take care of yourself. The admiration is mutual :)

    • says

      Thank you Gemma, I can see the light. I am glad to be on this journey and taking time to work on myself. It really helps to have you on board too :)

  8. says

    I love the fact that blogging can be picked up and put down. When other parts of life or business get busy then all the work we’ve done doesn’t go away… it’s a real body of work, still being useful and finding engaged readers. SO much more satisfying that daily newspapers or TV shows. We’re kind of creating reference books and I love that.

  9. says

    Lovely lady I’m sorry you’ve not been feeling well but I really hope that this reflecting on what you’ve created and how it’s working for you makes you realise how far you’ve come. x

    • says

      Hi Nikki,

      Lol, I need to make time for that – always looking for the next thing and never celebrating successes so far. I am very lucky to have this cool community here and on Get In the Hot Spot. That is a wonderful thing which I’m very grateful for and is indeed worth celebrating. Thank you for being here with us :)

  10. Sonia Marsh/Gutsy Living says

    Annabel, People love honesty. You started all this online stuff when your 3 kids were young. I am 10 or so years older than you and my kids are out of the “nest” so I feel this is my time to grow. I think each stage in life is important and helps us step to the next one. In a way, I’ve felt like you could be my younger sister because of our similar life experiences, however I want you to know I have always admired your blogging and social media skills; something I picked up way later than you. Be patient with yourself and we all admire you and your expertise.

      • Sonia Marsh/Gutsy Living says

        Annabel, Your 12 steps to blogging was the most helpful guide I found when I started my blog. So you’ve influenced me, and now I can go on and help others. Thank you for what you do.

  11. Shawn Gossman says

    My ego has got in the way of my blogging in the past. What I do when things like that happens is something physical that I really enjoy…cycling. I clip into my road bicycle and ride about 60 miles. It is better than any form of therapy or medication out there. At least for me. :) Good blog!

    • says

      Hi Shawn,

      I love exercise too and and am using it as part of my therapy. Wish I could come for a ride with you although not sure I could keep up with you!

  12. says

    Dear Annabel,

    Of course, I’m “guilty” of all those ego-based blogging tendencies you’ve mentioned. Who isn’t? I bet there isn’t a blogger alive who hasn’t had them for at least a moment or two. Even Chris Guillebeau confesses to this.

    I think it’s extremely healthy to realize this and gradually work on letting it all go as you are doing now. Cause after all our worth doesn’t depend on the number of comments we have or any other numbers, though it can feel that way sometimes. I’m totally with you.

  13. says

    Annabel do you think becoming a pro blogger is still possible today with so many people lured by the idea of passive income or not doing the 9 to 5 thing?

  14. says

    I had my best month of blogging yet in May. I had stats that were through the roof (well for me, anyway). Then June came and life (work, flu etc) got in the way again. I felt ‘bad’ for not blogging because I wanted to keep those stats going, and as a small blogger, stats are still fairly dependent on me actually blogging regularly. I did ignore my feelings and let myself take the time I needed, but the feelings were still there.