The sad truth is that for every blogger you see online who is making thousands of dollars from their blog every month, there are hundreds who aren’t making any money.
Depressing, I know.
But you don’t have to be one of the thousands of bloggers who can’t even cover their hosting costs, let alone make money blogging.
The bloggers who make money aren’t all that different from the ones who don’t. The only big difference is that they’ve chosen a strategy for how to make money that actually works.
Skip The Ads
Most bloggers start writing content with the hopes that they’ll be able to get hundreds of thousands of page views and then they can just put up some ads in their sidebars and the cash will come flowing in. Sadly, that’s not how it works.
Even if you are getting tons of page views, often, ads won’t pay you that well. I had a client who got hundreds of thousands of page views a month and his payout from Google Ads each month came to less than $400. Barely enough to feed his family for a month.
The first step to how to make money with a blog?
Forget about ad revenue. (Really. Get that nasty Google ad off your sidebar RIGHT NOW. I’ll still be here when you get back.)
Not only do ads pay badly, they actively encourage readers to leave your site. And they’re usually for products that have nothing to do with your blog. Plus, clutter up your blog and make you look like an amateur.
I hope I’ve convinced you to give up on ads. Because I’m going to share some ways on how to make money from your blog that actually work.
Sell Online Courses
One of the most effective ways you can make money with your blog is to sell online courses. You don’t need a huge audience to offer online courses, either. All you need is a targeted audience who want to learn something you can teach.
In my course, Profitable Blogging Simplified, I teach new bloggers how to make courses and then sell them to their audiences at the low price of $99 for the first time by doing a Pocket Launch™.
Think about it. If you can sell your course to 10 people at that price, you’ll make $1k. Do it again next month and you’ll make another $1k. When you grow your audience or increase your prices, you’ll make even more of a profit.
Courses may seem complicated to make, but they’re actually pretty simple. Choose a topic you’re very familiar with and that your audience is dying to learn about, and then come up with 4–7 modules within that topic.
Your first time teaching a course, you can sell it as a beta offering and teach it live. That way, you can get student feedback throughout the process. As your students tell you what they have questions about and what isn’t clear, you’ll be able to improve your course for the next group.
Eventually, you can automate your course, thus turning it into passive income. Pretty awesome, right?
Offer One On One Coaching
In addition to my courses, I also work with one on one clients. One on one coaching is great if you’re just starting out and you don’t think you’ll be able to fill up a course or if you prefer it to the group dynamic. You can charge a lot more (around $100/hour to start out), and give your clients more in-depth help.
When you work one on one with someone, it helps you understand what gets them stuck and where they need help. You’ll get a lot of ideas and inspiration that you can use for courses, as well. And the good news is, you can actually automate your sales process for bringing in one on one clients.
Many people think that you have to approach selling one on one coaching differently than you would a course, but you can do it exactly the same way. Figure out how you enjoy selling, and tweak it to bring in one on one clients.
For example, I love doing webinars. I sell really well by going live and teaching on a webinar. So I have frequent webinars at the end of which you can sign up for a call with me to learn more about my one on one coaching.
You would probably be a great coach if you’re a good listener who knows how to understand what’s holding someone back and how to get them past it. There are all sorts of coaches, too. You can help people with their businesses, fitness, or even organizing their homes.
Sell Affiliate Products
Another great way to make money blogging is to sell affiliate products. Selling affiliate products is different from having ads because you’re focusing on a specific product that you know your audience will love. Find a few companies, like the discounted deals for US departmental stores at CouponsMonk, that sell products you know would benefit audience and then actively promote them on your blog.
Places to sell your affiliate products:
- Your Resources page
- Your sidebars/footer
- Emails you send to your list
- Social media posts
- Dedicated posts where you teach people to use the products
You can even create a free course that’s solely designed to sell an affiliate product. For example, if you’re a scrapbooker and you want to sell scrapbooking supplies, create a course on how to make a specific project and then include affiliate links for all of the supplies.
Another way to sell affiliate products is to build relationships with other bloggers in your niche and ask them if you can sell their courses or products to your audience. Many bloggers will be more than happy to give you a nice percentage of their course sales in exchange for the chance to get in front of your audience.
Make Money In Multiple ways
I suggest you choose at least two of the above options and make a plan for how to make money with your blog by using both of them together. The best way to make consistent income is to try a few things out at the same time.
If you’re selling courses, chances are, there are affiliate products you can sell to your students as they take your course. If you’re doing one on one coaching, think about streamlining your process and making it into a course so that you can make some extra money from people who can’t afford you one on one.
I do one on one coaching, sell courses, and have many affiliate partners from which I make passive income every single month. And you can, too. Even if your audience isn’t that big yet.
What have you tried to make money from your blog? Did it work for you? Share in the comments below.